POSITION OVERVIEW & DESCRIPTION The Manager, Digital Marketing, functions as an essential team member who carries out the department‘s responsibility for planning, developing, implementing, and managing NACAC’s overall digital marketing strategy. Responsible for employing effective digital marketing strategies for NACAC events, education, and training programs, and more Leads activities such as email marketing, paid search, display and social advertising, among other channels. Builds processes within Pardot, NACAC’s marketing automation system, including but not limited to: Email marketing Email preference center and unsubscribe pages Develop landing pages and forms in Pardot with personalization and dy
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