Director, Alumni Affinity Engagement - Office of Advancement Georgetown University
Location: Washington, D.C.
Internal Number: 3463756
Director, Alumni Affinity Engagement - Office of Advancement Georgetown University
Located in a historic neighborhood in the nation's capital, Georgetown offers rigorous academic programs, a global perspective, exciting ways to take advantage of Washington, D.C., and a commitment to social justice. Our community is a tight knit group of remarkable individuals interested in intellectual inquiry and making a difference in the world.
Director, Alumni Affinity Engagement - Office of Advancement - Georgetown University
The Director, Alumni Affinity Engagement is a key member of the Alumni Relations team, Alumni Association, and Office of Advancement. They are responsible for managing the implementation of an identity-based alumni engagement strategy, supporting multiple identity-based alumni organizations, and helping to drive Georgetown University-wide alumni diversity and inclusion initiatives.
Position responsibilities include:
Program/Event Management & Execution
Manage program execution and implementation for a portfolio of alumni affinity groups, including volunteer management, event execution, fundraising, communications, and budget management.
Partner with the Senior Director and team in the execution of long-term strategic plans for current and future affinity groups, ensuring alignment with the University's campaign and alumni diversity and inclusion initiatives.
Serve as a core team member in the planning and execution of the bi-annual Women's Forum signature alumni event, including speaker engagement, topic development, sponsorship, marketing and communications.
Work with leadership groups and the Associate Director of Affinity Engagement to drive each affinity group's strategy, programs, and events.
Provide guidance, governance support, and direction for volunteer organizations
Liaise with on-campus, Advancement, and Alumni Association centers and departments to ensure the best level of collaboration and engagement of volunteers, prospective major donors, and alumni.
Assist in all activities that are fundraising in nature that are tied to affinity groups, existing and future, from sponsorships, annual giving campaigns, and major gift opportunity collaborations with development.
Collaborate with the Associate Director in the development and implementation of event sponsorship opportunities for the Women's Forum and Black Alumni Summit.
Execute the communication efforts of the affinity groups via email, social media, websites, and e-newsletters.
Develop, share, evaluate, promote, and build out the affinity groups' social media presence and networking groups within Hoya Gateway, Georgetown's premier networking platform.
Utilize all existing social media platforms to their fullest potential to amplify the affinity groups' presence, impact and showcase of alumni.
Partner with Advancement to leverage the technology (iModules, GU360/Salesforce, Marketing Cloud, etc) and resources for seamless data integration and optimization of processes and resources.
Liaise with internal teams and campus partners in order to cross-promote and collaborate, including Regional Engagement, Alumni Career Services, various Career Centers, Hoya Gateway, Class Programs & Reunion Campaigns, Development & Donor Relations.
Team & Budget Management
Manage the Associate Director of Alumni Affinity Engagement and Programs.
Responsible for the management of the affinity budgets (1-3 overall).
Communicate closely with each affinity group to guide them through University policies and procedures, inform them of best practices and help reduce the need to duplicate efforts in the execution of events.
Responsible for recording all affinity activities, events, biographical updates for alumni in Georgetown's alumni database of record, GU360, and analyze overall affinity engagement efforts including touch points, membership, philanthropic support, etc.
Partner with the Senior Director in developing the multi-year strategy for affinity groups.
This position reports to the Senior Director of Alumni Alliance and Affinity Engagement who reports to the Managing Director of Alumni Engagement, and serves as a member of the Office of Advancement. This position will work closely with alumni volunteer leaders, key donors and partners across Advancement and the University.
5 to 8 years of experience in alumni relations, volunteer management, higher education, nonprofit organization, and/or a related field
Ability to manage multiple stakeholders and projects.
Volunteer and/or board management experience
Proven success in developing and managing events and programs
Ability to analyze and leverage data for informed decisions
Experience managing budgets
Passion for innovative and entrepreneurial thinking
Excellent judgment, problem solving and decision-making abilities
Excellent oral and written communication skills with ability to adapt communications style for various audiences
Strong organizational skills, with ability to successfully manage multiple projects simultaneously and meet deadlines
Enthusiastic 'people person' who communicates easily with diverse professionals and personalities
The highest standards of professionalism, integrity, and emotional intelligence
Experience with effective direct marketing, e-marketing, database development, co-marketing partnerships, sponsorship development and other current marketing systems
Work Mode: Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position's mode of work designation. Complete details about Georgetown University's mode of work designations for staff and AAP positions can be found on the Department of Human Resources Mode of Work Designation.
Georgetown University's Office of Advancement is committed to a safe, equitable, diverse, and inclusive work environment that honors the diverse backgrounds, experiences, and perspectives of our colleagues and the Georgetown community. Consistent with our Jesuit values, we aim to foster a culture that accepts and cares for each individual, and we believe this is central to achieving our goals in support of Georgetown's mission. We invite you to learn more about the Office of Advancement, our Jesuit values, and our commitment to diversity, equity, and inclusion here.
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Established in 1789, Georgetown is the nation's oldest Catholic and Jesuit University. Georgetown is one of the world's leading academic and research institutions, offering a unique educational experience that prepares the next generation of global citizens to lead and make a difference in the world.